Blog
Infographic: Why Personal Semantic Agents?
Blog • February 14, 2012 • By Hailey McDonald
We are plagued by a flood of information – a digital tsunami. More spam. More daily deals. The digital tsunami dilutes your message. This is critical today as a number of global technological developments and socio-economic factors will dramatically change the landscape that we presently experience. Continue reading
Don’t be fooled by ‘personal agent’ impostors
Blog • January 26, 2012 • By Eric Hillerbrand
Oftentimes, ‘personalized’ is slapped onto any functionality that allows a user to select from a list of categories. I want coupons on Outdoor Activities, Men’s Clothes, and Baby Clothes. I hardly call that ‘personalized’. Imagine if relationships were personalized in that way. Match.com would limit their profile to things like size, hair color, IQ. This is hardly a way to build a lasting relationship. Continue reading
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April 18, 2012
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Solution Overview
knakk lab
knakk lab was created to leverage the power of the crowd, it’s what we refer to as collaborative curation. Continue reading
Technology
smartPersona™
The smartPersona™ is a comprehensive mapping of consumer preferences, transaction history, social media interactions, psychographic details and more. Continue reading
