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Learning Complex Classifier Systems: The Very Beginning. What’s this all about?

Blog • February 10, 2012 • By Mechie Nkengla

Learning Complex Classifier Systems: The Very Beginning. What’s this all about?

Our world is made up of many different things, of many different magnitudes that interact amongst themselves with a resultant outcome. These interacting things themselves may yet be composed of other smaller things. Confused yet? Indeed this is the description of a complex system. The complexity can become even more complex by considering dimensions of … Continue reading →

JCPenney captures consumer engagement with ‘everyday low prices’

Blog • January 30, 2012 • By Phil Jacus

JcPenney is trying out the everyday low price model instead of a flood of offers.

Beginning Feb. 1, JCPenney stores around the country will introduce a new “Fair and Square” pricing strategy that incorporates everyday low prices rather than having advertised sales. The retailer is also revamping the design and layout of their stores and print catalogs for a fresh look. Check out the video below for a little taste of how JCPenney is reaching out to today’s consumer. Continue reading →

Don’t be fooled by ‘personal agent’ impostors

Blog • January 26, 2012 • By Eric Hillerbrand

Don’t be fooled by ‘personal agent’ impostors

Oftentimes, ‘personalized’ is slapped onto any functionality that allows a user to select from a list of categories. I want coupons on Outdoor Activities, Men’s Clothes, and Baby Clothes. I hardly call that ‘personalized’. Imagine if relationships were personalized in that way. Match.com would limit their profile to things like size, hair color, IQ. This is hardly a way to build a lasting relationship. Continue reading →